The number of Samsung Galaxy users has reached 1.2 billion!
Since introducing its first Galaxy smartphone in 2009, Samsung has continuously expanded its product portfolio.

The number of people actively using Samsung Galaxy devices has reached 1.2 billion. According to the company, a wide range of products across different price segments and technological innovations introduced over the years have played an important role in reaching this milestone. Since launching its first Galaxy smartphone in 2009, Samsung has continuously expanded its product portfolio. The introduction of the Galaxy S series in 2010 and the Galaxy Note series in 2011, featuring large displays and S Pen support, accelerated the brand’s growth.
In the following years, the company added innovations such as curved displays, high-quality cameras, water resistance, Samsung Pay, Infinity Display and Samsung DeX to its devices. The Galaxy Fold, introduced in 2019, further strengthened Samsung’s position in the foldable smartphone market. Today, Samsung continues to enhance device capabilities and the ecosystem experience with solutions such as Galaxy AI, Smart Switch, Quick Share and Knox. Through this strategy, the company attracts both entry-level users and customers seeking premium smartphones to the Galaxy ecosystem.